Mama Coco is featured in the September 2026 issue of British Vogue — the magazine's Big Fashion Issue, with Nicole Kidman on the cover — as part of the Next Generation feature. Mama Coco's essentials are right there on the page, Cocoon Swaddle and all!
It's a genuinely exciting one to add to the list, and we couldn't be more grateful for a community that made a moment like this possible.
Seen in the Pages of British Vogue
The Next Generation feature spotlights brands from around the world that are quietly changing their categories for families. Mama Coco is listed at number 53, with a short write-up on our story and the product that started it all.
"LA-based brand Mama Coco® designs elevated, fuss-free everyday essentials for moments that matter. Founded by mum of two, Megan Skeath, their patented Cocoon Swaddle replaces noisy Velcro, zips, and snaps with intuitive, effortless design, making everyday routines seamless."
British Vogue, Next Generation, September 2026
Hero Product
Cocoon Swaddle
Patented two-pouch design. No Velcro, zippers, or snaps. Reversible, buttery soft, fuss-free.
Founded by a Mom, Now in the Pages of Vogue
It's easy to forget, looking at a page in British Vogue, that this all started with one sleep-deprived mom and a swaddle that kept fighting her at 3am. Megan created what she needed, and the company has grown around that same intuition ever since.
To every mama who has trusted a small, bootstrapped brand along your parenting journey: thank you. This one's for you, too. 🤍
